GDC 2008 Keynotes
Keynotes
As corporate vice president of LIVE, Software and Services for the Interactive Entertainment Business at Microsoft Corp., John Schappert oversees all platform technologies and businesses, including console software, Xbox LIVE and Games for Windows. Schappert’s team focuses on technology innovations, software development and consumer experiences for Xbox LIVE including Xbox LIVE Marketplace and Xbox LIVE Arcade, Games for Windows LIVE, XNA game development tools, MSN® Games as well as Windows LIVE™ Messenger and Windows games. He reports to Don Mattrick, the senior vice president of the Interactive Entertainment Business (IEB). Schappert joined Microsoft in August 2007, bringing more than 16 years experience in the games industry and a rich history of innovation in video game development to the IEB. Before coming to Microsoft, he served as executive vice president of Electronic Arts (EA) and held various other executive roles within EA, including senior vice president and chief operating officer of worldwide studios, where his responsibilities included managing EA’s worldwide portfolio of 13 studios, over 100 SKUs and almost 5,000 full-time employees. Previously, Schappert held several senior-level studio positions at EA including group general manager, and general manager of EA Canada (EA’s largest development studio) and EA Tiburon where he worked on some of EA’s largest franchises, including Madden NFL, Need for Speed, Fight Night, and FIFA. In 1994, Schappert founded Florida-based Tiburon Entertainment, the studio responsible for the Madden NFL, NCAA Football, and NASCAR series of video games. Tiburon was acquired by EA in 1998. Schappert started in the industry as a programmer during the 16-bit era of gaming.
Ray has written five books, four of which have been national best sellers. The Age of Spiritual Machines has been translated into 9 languages and was the #1 best selling book on Amazon in science. Ray’s latest book, The Singularity is Near, was a New York Times best seller, and has been the #1 book on Amazon in both science and philosophy. Please click here to view 2008 Featured Speakers |
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